23 November 2011
My bright idea: micro-commerce on the internet
I am surprised someone hasn't invented (or implemented) a
micro-commerce system for the internet, whereby a publication, for
example, could sell a one-time view-only, no-download access to a
backlist article or story for 5 cts. or something like that. You'd
enroll an account, or put money in one, and by entering a password or
PIN (or setting up your computer as 1-click, a la Amazon), you'd
authorize the micro-charge. Surely this technology exists. Downloadable
could cost more, say 50 cts. Free internet is wonderful, but small-cost
access to the vast world of privately held backlogged information would
be preferable to what we often have nowadays, which is no access.
I suspect the reason something like this doesn't already exist is
greed: people want to make unreasonable amounts of money from
transactions. If the actual cost per transaction is, say 0.02 cts.
(which I think is probably about what it would be), the commerce service
provider could take a cut of 2 cts. out of 5 cts., giving the backlogged info
owner 3 cts., and everybody gets something, at a low, sustainable cost
to the consumer. Since this would be commerce that, for economic
reasons, currently does not exist, it would be positive for
everyone. I
just have to believe that with 50 million+ transactions a day (not hard
to imagine), there wouldn't be enough money in such a system to make it
commercially viable. Something like this could conceivably save
newspapers, too... you'd have to pay just a few cents to read an
article, but you could set up your computer so that incurring the tiny
charges involved would be relatively seamless and take only a fraction
of a second.
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